by versantsolut | Sep 26, 2019 | Employer Branding, Ruch Riffs
The response has been swift and enthusiastic. As an experienced brand marketer, I have been on the forefront of many marketing trends. Earlier this year, however, I began experimenting with podcasts. Because I understand the demands on our professional time, I was...
by versantsolut | May 3, 2019 | Influencer Marketing
Every non-profit organization that depends on private individual or corporate philanthropy is looking for new and more effective ways of tapping their donor network. Old techniques – direct mail solicitation letters, telemarketing, – don’t have the impact they...
by versantsolut | Apr 11, 2019 | Employer Branding
The Wisconsin worker shortage has been brewing for years as the economy expands and a growing number of baby boomers retire—you’re probably seeing the impact now. You know that having the right employees with the appropriate skill sets is critical to success....
by versantsolut | Mar 22, 2019 | Employer Branding
Who are the best ambassadors for your business and what makes it unique? Your own people, of course. In a competitive landscape, the talent and authenticity of your employees makes your company stand out. They are the most compelling ‘Influencers’ you can find to...
by versantsolut | Feb 3, 2019 | Influencer Marketing
Who are the most effective Influencers for your company in the social media sphere: The CEO or celebrity endorser who brings vision and attention to the cause or company? Or the hard-working internal employees who are closest to the work, and who speak from experience...