Ruch Riffs: An Employer Brand Podcast

Join Will Ruch, employer branding expert, and other human resources and marketing pros as they share their stories, ideas and advice on building your workplace brand. Gain actionable tips from industry leaders on finding and retaining talent, your most valuable resource.

In this interview, Kwik Trip insider John McHugh, director of corporate communications, shares the company’s success formula for industry-leading customer service. With 25,000 employees and more than 700 stores, Kwik Trip uses the power of storytelling to give co-workers a clear sense of purpose.